Harrison, NJ (August 27, 2015) – The New York Red Bulls announced today an official partnership with mobile technology company Experience (expapp.com). Experience technology will provide Red Bulls’ faithful with unique and exclusive experiences.
While attending a match at Red Bull Arena, fans now have the ability to log onto newyorkredbulls.com/upgrade on their mobile device to purchase seat upgrades and fan experiences, like watching warm-ups from the sideline. The offerings on the mobile platform will evolve over the course of this season through the 2016 season. More unique experiences and seat upgrade opportunities will be added, while integrating with the Members Plus Loyalty Program. Red Members will have the most access to these experiences, however upgrades and experiences will remain available to single match ticket holders as well.
"Our organization is extremely proud to partner with Experience as we continue to strive to offer our fans the best in-arena fan engagement in professional sports," said Marc de Grandpre, General Manager, New York Red Bulls. "Having the ability to upgrade seat locations and access unique experiences via mobile technology while at the game will only bring our fans even closer to the action."
Ben Ackerman, President, Experience, added, “Giving fans new and exciting ways to engage with their favorite team via mobile is exactly what the Red Bulls were looking for in a partner and what Experience is able to provide. The seat upgrades, combined with sought after experiences, will make each game special. We look forward to working with the team to continually evolve the offering.”
About Experience
Experience is the award-winning fan experience technology company that helps live sports and entertainment organizations attract new audiences and convert casual attendees into fanatics. With over 250 global partnerships, Experience gives millions of fans the opportunity to personalize every live event via their mobile device. Experience is the official upgrade partner of MLB.com and the preferred mobile upgrade partner for the National Football League (NFL.com). Additionally, Experience is the preferred partner for Live Nation Entertainment and Ticketmaster. Learn more by visiting expapp.com; follow us on Twitter @ExpApp or Facebook at facebook.com/ExpApp.
About New York Red Bulls
The New York Red Bulls are one of 20 teams in Major League Soccer (MLS). They are one of the ten charter clubs of MLS, having competed in the league since it’s founding in 1996. They currently play their home matches at Red Bull Arena (RBA) in Harrison, New Jersey. RBA, a state-of-the-art 25,000-seat stadium, is widely regarded as the top soccer-specific stadium in North America. The club is owned by the Austrian beverage company Red Bull for which the team is named.
